Digital Product · 2024
An interface that gets out of the way
Form&Function
+57%
Activation
−73%
Support tickets
−30%
Screens
Overview
A workspace tool redesign that removed features until only the essentials remained.
The challenge
The product had grown into a cluttered dashboard. New users churned before they found the one thing they came for.
Our approach
We audited every screen, removed 30% of the interface, and rebuilt the core flow around a single confident action.
The outcome
Activation improved dramatically and support tickets about "where is X" dropped to near zero.
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